2020provedawildyearfordigitalassetinvestorsaspricesswungfromsteeplowstoall-timehighs,butKrakennavigatedasteadycourseandcontinuedtoshepherdindustrygrowth.
Asyoupreparefortheyearahead(oneourVIPclientsthinkwillbringnoshortageofopportunities),we’dliketorevisitourmajormilestones.
GlobalExpansion
Thereisaparadigmshiftunderwayinthefinancialecosystem.Thewaywetransactandinteractwithmoneyischanging.Accesstothefinancialsystemisbeingdemocratizedandnewparticipantsareenteringthemarketplace.
Inresponse,Krakenisservingtomeettheneedsofeveryoneworldwide,andsomeexamplesofthatincludeourlaunchinbothJapanandAustralia(bringingthenumberofcountriesweserviceto190),aswellasouradditionofnewfiatonramps.
PerhapsoneofthemostexcitingdevelopmentswaswhenweearnedabankingcharterinthestateofWyoming.Expectseveralimportantupdatesnextyearaswebuildouttheworld’sfirstdigitalassetbankandrevolutionizethefinancialservicesindustry.
GivingBack
Growthinthedigitalassetindustrydoesn’tstartorendwithKraken.Werecognizetheworkofblockchaindevelopersoftengoesunheraldedandthatfartoomanygreatprojectsdonotgetthefundingtheyneed.
Weareonamissiontochangethatandsoawardedover$500,000ingrantsin2020–includingtotopprojectslikeBrink,BTCPayandGitcoin–whileprovidingfull-timeemploymenttoseveraldevelopers.
Nextyear,weplantoexceedthosetotalsandwillcontinueinvestingintheincredibleeffortsthataredrivingthesenewtechnologies.
KeepingPace
Let’sbehonest–theworldofcryptocurrencymovesfast,anditcanbeafull-timejobjusttokeepupwiththepaceofchange.
Amongthemanydevelopmentsthisyear,wethinkourEthereum2.0stakingserviceandnewLightningNetworkteamwillbringthebenefitsofindustryinnovationtoourclientsin2021,sometimesinwaysevenwewon’tbeabletopredict.
Expectannouncementsaheadasweseektoofferthelatestandgreatestinnewtokens,especiallythoseservingdecentralizedfinanceusecasestargetingtheunderbanked.
Notuptospeedonthesegroundbreakingadvancements?Ourresearchteamknowsthatknowledgeispowerandthatiswhytheydeliverinsightfulcontentregularlytoyou–freeofcharge.Signupforourfreedailynewsletterstostayinformed.
IntheNews
Adoptionisessentialtothesuccessofdigitalassets,andthatmeansKrakenisworkinghardtoshapeastrongnarrativeforourindustry.
MajorinstitutionslikePayPal,SquareandMassMutual,aswellasprestigeinvestorslikePaulTudorJonesandMichaelSaylor,madesignificantpublicBitcoinpurchasesin2020.
Tohelpclientsunderstandthesedevelopments,welaunchedalivewebinarseries,with?SaylorevenjoiningourDanHeld?todiscusswhyheisconvertingsuchalargepositionofhiscorporatetreasurytoBitcoin.
Butourinternalexpertswereregularlyontopnewssourcesaswell.
OurCEOJessePowellisoneofthefirstvoicesthepressturntowhencryptocurrencyisinthenews.Infact,Jesse’simpactissofar-reachingleadingindustrypublicationCoindeskrecognizedhimasoneoftheir‘MostInfluentialin2020.’
NewFaces
Beingabest-in-classdigitalassetexchangerequirestheeffortsofmanytalentedpeople.We’vebeenfortunatetoaddsomeamazingtalentin2020.
TherehavebeenhundredsofnewteammembersaddedtotheKrakenfamilyandweintroducedyoutoafewofthemastheyjoinedoverthecourseoftheyear.
MihaGrcar–OurHeadofBusinessDevelopmentJonathanMiller–OurManagingDirectorofAustraliaPeteRizzo–OurEditor-at-LargeMarcoSantori–OurChiefLegalOfficerJeremyWelch–OurVPofProductTeamKrakencurrentlystandsatover1,200uniqueandpassionatecryptocurrencyenthusiastswhoworkeverydaytoensurethedevelopmentofthedigitalassetindustryandmostofallmakeyourexperienceasenjoyableaspossible.
Ifyouwouldliketojoinourfamily,weencourageyoutotakealookatouropenings.
ThankyousomuchforbeingaloyalpartoftheKrakencommunity.Welookforwardtoservingyouinwhathopestobeanincredible2021!
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